Brick & Mortar Reborn

PODCAST 60: Oscar Sachs


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What does online shopping really have to do with driving customers into the store? What if you learned that in-store experiences often start outside the store and that some of the best in-store experiences start online? That’s what today’s guest will be talking about.
Oscar Sachs is the Co-Founder and CEO of Salesfloor. Listen to his interview to learn how the platform works, how store associates can use the platform even with in-store customers, and how virtual shopping can be used to drive more consumers in-store.
Topics Discussed in Today’s Episode:
✔ Oscar’s history and background
✔ The Salesfloor platform
✔ How store associates engage with the in-store customer
✔ How an in-store experience starts outside the store
✔ Whether consumer behavior patterns have changed in the last few years
✔ Whether the person needed for a store associate role has changed
✔ How virtual selling affects in-store traffic
✔ Oscar’s favorite in-store experiences
✔ The future of tech inside of retail stores
✔ Oscar’s tips for retailers
✔ Fun things to do in Montreal
...more
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Brick & Mortar RebornBy Bobby Marhamat