AWS may not have built the cloud, but they've driven more cloud adoption than anyone else since they launched S3 object storage buckets in 2006, nearly 15 years ago. Since then, AWS has listened to their customers when it comes to launching new features. In fact, 90% of anything new in AWS comes directly from customers themselves. This holds true from edge data collection with the new AWS Snowcone, all the way up to the latest EBS io2 Block Express volumes, what Amazon calls the first SAN built for the cloud.