Creative Progress w/ Wes Nyle

Podcast Potential : Strategies for Posting & Branding


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Power Up your podcast's potential with these key steps:

  1. Establishing an RSS Feed:
    • Use RSS feeds to notify your audience about new episodes.
    • Consider hosting platforms like SoundCloud, YouTube, PodBean, BuzzSprout, or RSS.com.
    • Involve a graphic designer for your show's logo or use Canva as a free graphic design tool.
    • Submit your podcast RSS feed to major directories like Apple Podcasts and Anchor.
  2. Creating Social Media Presence:
    • Diversify your presence on platforms like Facebook, YouTube, TikTok, and Instagram.
    • Avoid relying solely on one platform; social networks can be unpredictable.
    • Make your posts stand out with eye-catching thumbnails, compelling titles, and engaging descriptions.
    • Utilize Chat GPT for quick content creation.
    • Engage your audience regularly with teasers, behind-the-scenes glimpses, and relevant articles.
  3. Building a Podcast Website:
    • Create a website using platforms like WordPress, Squarespace, or Kajabi.
    • Ensure an intuitive layout, including an about page, blog, sections for episodes with detailed show notes, and contact/email opt-ins.
    • Regularly update your website with new episodes and additional content to enhance user engagement.
  4. Supporting Blog/Social Posts for Deeper Engagement:
    • Integrate a blog section on your podcast website or post regularly where your community gathers.
    • Provide supplementary content, including detailed show notes, deeper dives on key points, reference materials, and links.
    • Use blog or social posts to foster a sense of community among your audience.

Conclusion:

  • In the final stages, focus on key steps: select a hosting platform, submit your feed to major directories, design eye-catching visuals, engage with your audience regularly, create a website when the time is right, and start a blog with detailed show notes.
  • Foster your niche community through mentions, references, and engagement.
  • Embrace continuous improvement and growth in podcasting, social media, and online engagement. Good luck on your journey!
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Creative Progress w/ Wes NyleBy Wes Nyle