Does podcasting boost sales? It sure helped the Membership Site Academy. In today's podcast Mike Morrison explains how his launch was not as consistent as he wanted, but yet when he worked with his new customers, he discovered how many had come from the podcast. This inspired him to start doing the podcast on a much more stable basis. Also in this episode Stephen J Dubner of the Question of the Day podcast explains how he polled an audience at a book signing and discovered that without a podcast, he would be lonely at his books signing

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