A recent study found that podcasters are some of today’s most influential figures in media. How does that extend to influencers and content creators to extend their reach and keep their followers engaged?

We’re joined today by Brianna Ansaldo, the Head Honcho of Bamby Media Brianna is an Audio Producer based in Australia with 10+ years experience working in the audio industry, with particular focus on songwriting and production. Her compositions have been featured on NBC, CTV and Foxtel (AUS) and in advertising campaigns (most notably, Adidas). Brianna has a Bachelor's Degree in Popular Music (recording and production) and absolutely loves everything audio.

We chat with Brianna to explore how easily you can add a podcast into your content strategy, the right start-up process and lead-time to launch a podcast; and for those already in the space, productivity tips and growth strategies.

What was Brianna’s emerging trend in podcasting that left me speechless with excitement for a moment; and her very unexpected one piece of advice for influencers wanting to venture into the podcast space? Listen on to find out!

In Today’s Episode:

[00:02:00] Introduction to Brianna Ansaldo and Bamby Media.

[00:06:00] What does a Podcast Producer do?

[00:08:00] Podcasting basics.

[00:11:00] Determining your podcast audience.

[00:13:00] Planning your podcast episodes.

[00:16:00] The value of a podcast production schedule (and a freebie!)

[00:17:00] Repurposing your podcast into additional content.

[00:21:00] When and how to review your podcast insights.

[00:24:00] Your podcast as an audience growth channel.

[00:27:00] The influencer advantage with podcasts.

[00:30:00] Monetising your podcast.

[00:35:00] Brianna’s tip for influencers and podcasters.

[00:42:00] Episode Resources.

Full episode resources and show notes are available at https://thebusinessofinfluence.com/ep11

Visit Brianna at Bamby Media: https://www.bambymedia.com/

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LINKS:

Bamby Media:           https://www.bambymedia.com/

Website:                     https://thebusinessofinfluence.com/learn/

Instagram:                 https://www.instagram.com/thebusinessofinfluence_/   

YouTube:                   https://www.youtube.com/@thebusinessofinfluence