Pokemon Go had us trying to catch ‘em all, but could it help brick and mortar businesses catch customers as well? The augmented reality mobile game is still a new phenomenon, but opportunistic businesses are already seeing its massive potential to lure new customers. I’ve got marketing and advertising expert Scott Rogerson on the show today to tell us how we can use Pokemon Go to “be the very best” in brand awareness and sales activation. In this episode, we discuss the following:

 What exactly is Pokemon Go?
 How businesses can capitalize on Pokemon Go
 The organic and paid ways the game may be used for more foot traffic
 How Pokemon Go can you help you reach a tough democratic

The Pokemon Go fever is sweeping nations, so don’t get left behind. Tune in and see how your business can capitalize on the game before others jump on the bandwagon today!