Today on the show, we are joined by Stephen Heckbert, executive director of the Canadian Pork Council. Stephen joins us to talk about advocacy, working with politicians and governments of all stripes, how CPC is approaching the federal election, and steps producers can do to engage with politicians and candidates.

More information on the Canadian Pork Council can be found at: https://www.pork-porc.ca/

Manitoba Pork is the producer funded organization that represents 624 hog farms across the province, funded through levy dollars. Manitoba Pork’s mission is to foster the sustainability and prosperity of the hog sector for the good of pork producers and all Manitobans. Manitoba Pork’s vision is to become a centre of excellence for global pork production.