Successful Stylist Academy

Post-Holiday Profit: Expert Tips to Maximize Your Salon Bookings


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Looking to keep your schedule packed and your revenue growing? In this episode, we’re sharing expert strategies to maximize your bookings and keep clients coming back for more. Learn actionable tips for re-engaging past clients, attracting new ones, and creating irresistible offers that fill your chair. Whether you're a stylist or salon owner, this episode is packed with insights to help you boost your business and achieve consistent success!

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Key Take-Aways:

1. Create a New Year offer from a package to a bundle.

2. Start a New Year, New You promotion from adding a micro service.

3. Send a personalized email or text. Focus on the services that bring in the highest revenue to do what you enjoy.

4. Position hair appointments as self care. Make the message about them: After giving to everyone else, it’s time to do something for you.

5. Host a giveaway: Discount or product to incentivize clients to prebook. Make the duration 8 weeks to fit the average booking schedule.

6. Share hair resolutions on social media. Great way to add your personalities and attract new clients.

7. Social proof comes from testimonials, reviews, and feedback from clients. Create images, reels, and templates for your social media channels.

8. Encourage clients to prebook, it’s the number 1 way to sustain your business and have consistency.

9. Reintroduce and make tightening your systems a convenience to your clients.

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Successful Stylist AcademyBy Ambrosia Carey