In this episode of Vision Pros Live, Katie Brinkley—founder of Next Step Social Communications—shares a refreshing and strategic approach to social media: posting less, but with intention. She breaks down her Awareness to Action framework, a four-step posting strategy designed to help business owners escape the content rat race and use social media to generate results, not burnout.

We explore how clarity, simplicity, and reverse-engineered goals can transform your social presence… and your time. Katie reveals why entrepreneurs should stop dancing for the algorithm and start building purposeful content that attracts the right audience, boosts conversions, and frees them to do the work they truly love.

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