5 Minute UX

Postlaunch Analytics: What It Is and Why It Matters


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You'll learn to define postlaunch analytics as a systematic evaluation of user interactions to verify design decisions. By the end you'll be able to distinguish postlaunch analytics from pre-launch research and general web tracking. This lesson gives you a framework for treating product iterations as testable hypotheses to prevent wasted effort on unused features.

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5 Minute UXBy 5mUX