Marketplace

Postponing a blockbuster comes at a hefty cost

11.19.2021 - By MarketplacePlay

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As COVID-19 shuttered movie theaters across the country, production companies had few options: release films directly to streaming platforms or hold off on movie releases until the pandemic dust settles. But pressing the pause button can mean multibillion-dollar losses. In today’s episode, we hear from Vulture reporter Chris Lee about how even blockbuster films that are delayed may struggle to break even. Also: The Weekly Wrap; pharmacy chains eye the primary health care market; and even small retailers are getting a head start on holiday shopping.

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