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Pour Moi Skincare: a climate-based brand with a content-based strategy
At Cosmoprof North America last week, Molly Nover-Baker, beauty director at Pour Moi Skincare, sat down with Cosmetics Design editor Deanna Utroske to discuss the brand’s content-forward approach, the importance of accessible consumer education, upcoming product launches, and more.
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By William Reed LtdAt Cosmoprof North America last week, Molly Nover-Baker, beauty director at Pour Moi Skincare, sat down with Cosmetics Design editor Deanna Utroske to discuss the brand’s content-forward approach, the importance of accessible consumer education, upcoming product launches, and more.