Inner Sircle

POV on how to plan your content needs


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Post 16X per month of which 50% is created and 50% is curated (UGC, Fan photos, influencers, personality builders etc.)

of the 24 assets per quarter (8X3 months)

3 BIGGER/BETTER type messages (New innovation, New BIG retailer, any sort of inertia news) = 1X per month

12 Retailer (or any sales channel) Support type messages = 1X per week

9 DTP (describe your product and explain to me why I should care) = 3X per month

=24 

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Inner SircleBy Adam Brown

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