Keeping Up with the Calligraphers

POV: You're Alone at a Retail Event


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In this mini solo episode, Alex shares their point of view of attending retail events... well, solo! Whether you're engraving fragrances at a retailer, or lettering on champagne bottles at a liquor store - communication and adaptability are key when you're by yourself! She shares her insights on what questions to ask beforehand, what to do when you're at your event, and what to follow up with afterwards to build on client relationships. 

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Alex Hirsch, Signs of Our Lives
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Cat Brown, Cat Lauren Calligraphy
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Keeping Up with the CalligraphersBy Alex Hirsch + Cat Brown

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