In this episode of the Brand Up Podcast, Host Marian Esanu, and storytelling coach Jesse Cruz dive deep into the power of storytelling and its crucial role in captivating audiences, whether on stage or in business presentations. Learn why the first 7 seconds can make or break your message and how to avoid the common pitfalls that many speakers fall into.

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Our expert guest Jesse Cruz shares actionable insights on:

 • Crafting a powerful hook to grab attention instantly.

 • Using a proven storytelling framework that blends authenticity with universal principles.

 • Transforming personal stories into tools that connect, teach, and inspire.

 • Delivering a clear, effective call to action that drives results.

Whether you’re a seasoned speaker or just starting out, this episode will equip you with the tools to engage any audience and leave a lasting impact. Tune in and discover how to become the leader your audience can’t ignore!

🔗 Ready to transform your story? Listen now!