Among all the many tips and countless strategies about PPC Ads and Amazon marketing strategies out there, there is a boss lady among our midst who continues to be a trailblazer when it comes to stellar Amazon Pay-Per-Click (PPC) Management. 

In our new podcast episode, we have as our guest the CEO of PPC Ninja, Ms. Ritu Java. She has been in the industry for over 10 years now and is very passionate about helping other Amazon sellers to create PPC Ads that are not just creative but definitely convert and works!

Join us in this prolific conversation that will teach you about the different PPC Strategies that include automation tools and other new and relevant practices for successful sellers and agencies worldwide.

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0:19 - Getting To Know Ritu

2:16 - How did you start in e-commerce

6:15 - The Basics of PPC Ads

9:09 - What Diversifying your Ads Look Like?

11:40 - What do Long-tail and Short-tail keywords mean?

13:49 - Misunderstandings and Common Pitfalls on PPC

21:03 - PPC on Amazon vs other platforms

22:27 - What is ACOS?

24:36 - Amazon PPC// Making it Beginner-friendly

27:26 - What Is The Best Budget-Friendly Strategy?

31:17 - PPC Strategy: 10k+ a Month Budget

35:36 - What Kind of Video Ads Convert Better?

40:11 - Difference between Searches and Keywords?

41:49 - Does Ad Types Have a Life Cycle?

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To know more about PPC Ninja, visit ppcninja.com

Follow them on IG (@ppcninja)

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If you have any questions for Jayce, feel free to send them to [email protected]

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