Full-service agencies provide a single point of contact and can bring much-needed consistency to your marketing. On the flip side, many agencies become full-service because they were really good at one skill and clients began begging for more.   ---   This is the third episode in my five-part series weighing the pros and cons of the many options available to businesses when it comes to creating and executing a marketing strategy.   We've covered hiring an employee and freelancer in the first two episodes. Stay tuned for future episodes where I'll cover outsourcing to a specialist agency, as well as doing it yourself.   ****************** If you want to learn more about Adam or ParaCore, check out www.paracore.com or email us at [email protected].