Learning how to do PPC, content, social media, etc. before hiring a third-party vendor gives you foundational knowledge that makes it easier to make informed decisions down the line. However, it means more time out of your day and possibly stretching your staff thin.   Is the upfront pain worth avoiding future vendor issues down the road? You decide.   ---   This is the final episode in my five-part series weighing the pros and cons of the many options available to businesses when it comes to creating and executing a marketing strategy.   We covered hiring an employee, freelancer, a full-service and specialist agency in the first four episodes.   ****************** If you want to learn more about Adam or ParaCore, check out www.paracore.com or email us at [email protected].