In this snippet from MARKETING-INTERACTIVE's PR Asia Malaysia 2025 conference, Priya Dharshini Prabakaran, director of Astro Audio, shares how the “Vel vel” controversy in March became a turning point rather than a setback. She discusses how leaders can turn moments of national controversy into opportunities for education, dialogue, and long-term impact.

In this snippet from MARKETING-INTERACTIVE's PR Asia Malaysia 2025 conference, Priya Dharshini Prabakaran, director of Astro Audio, shares how the “Vel vel” controversy in March became a turning point rather than a setback. She discusses how leaders can turn moments of national controversy into opportunities for education, dialogue, and long-term impact.

In this snippet from MARKETING-INTERACTIVE's PR Asia Malaysia 2025 conference, Priya Dharshini Prabakaran, director of Astro Audio, shares how the “Vel vel” controversy in March became a turning point rather than a setback.&nbsp;She discusses how leaders can turn moments of national controversy into opportunities for education, dialogue, and long-term impact.

PR Asia MY: Turning a crisis into a campaign

Marketing Connected is your weekly low-down on the inspiring stories across Southeast Asia's marketing, advertising, and media industry. Visit our website at www.marketing-interactive.com for the latest updates in the marketing and advertising industry.

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Marketing

Marketing Connected is your weekly low-down on the inspiring stories across Southeast Asia's marketing, advertising, and media industry. Visit our website at www.marketing-interactive.com for the latest updates in the marketing and advertising industry.

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PR Asia MY: Turning a crisis into a campaign

PR Asia MY: Turning a crisis into a campaign