Our ninth installment of PR Bants covers these topics:

* In the wake of an alleged cyber attack we assess the status of Brand Beckham

* What happened when the boardroom spat between Sky and Discovery went public?

* Edelman's Trust Barometer and why trust is at an all time low

* Sean Spicer and the world of 'alternative facts'

* How Lyft enhanced its reputation after a public backlash against Uber

* A look at how Starbucks positioned itself in the wake of Trump's travel ban

Happy listening, and let us know what you think by tweeting @PRbants using the hashtag #PRbants

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