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Lucy Mowatt speaks to PR expert Amanda Bunn about PR and content marketing.
They discuss how the two disciplines overlap, how to plan a PR strategy, how measure the success of your activity, and working with influencers. Plus, Amanda provides a few handy tips along the way.
Lucy Mowatt speaks to PR expert Amanda Bunn about PR and content marketing.
They discuss how the two disciplines overlap, how to plan a PR strategy, how measure the success of your activity, and working with influencers. Plus, Amanda provides a few handy tips along the way.