Welcome to Episode 78 of Praestabilis: Excellence in Marketing

Welcome! In Episode 78 I revisit the topic of becoming a “local celebrity” in your community. This happened for me quite accidentally when I relocated to a new city in 2006, while simultaneously starting my online business.

Where I had lived for many years previously, I had never felt like I was a part of a community. Looking back, this was due to the fact that I did not participate in any local activities or connect with the people who were instrumental in making sure my city was one where there were activities and events that kept it strong.

When I moved to Santa Clarita, California I began looking for opportunities to volunteer and connect with others. This quest first led me to the local Rotary Club, and then on to other groups, service organizations, and people who were the movers and shakers in that city and beyond. It wasn’t long before everyone knew my name and I became someone who was thought of as a valuable resource in the community.

It was through my connections and volunteerism with Rotary, Elk’s BPOE, Boys & Girls Clubs, Zonta, and other non-profits and service organizations that I was able to be recommended for work as a consultant and to begin participating in the corporate world as an expert and authority in my field of online marketing.

In 2012, I began living part-time in Santa Barbara, California and it was here where I decided to become a “local celebrity” by choice. Replicating what I had done previously in Santa Clarita on an accidental basis, I became someone who is a valuable resource to my community of Santa Barbara.

I have created a training course on how you may do the same thing at Become A Local Celebrity and you may reach out to me at conniegreenhouse @ Yahoo .com if you’d like to come in at a discount.

Embrace the Hard Parts of Everything You Do…  Because Skipping Through the Hard Parts of Life Won’t Serve You

Throughout my lifetime I have discovered that skipping past or through the crucial parts does not serve one well. These also tend to be the boring or uninteresting parts of the process, so it takes grit and perseverance if you are to achieve success and reach your full potential.

Some of the things I engaged in during 2006, the first year of my online business were born of necessity. I was a new online entrepreneur with no prospect list or connections. Also, I did not have an information product or course or even an eBook to sell and start earning some income. I order to get my new business rolling and bringing in some money, I knew I’d have to get creative. I came up with  few simple success strategies that continue to be effective today:

* I hosted a weekly “Ask Connie Anything” call. This was a teleseminar, so anyone could join me by simply dialing in to my conference line. They could also go to the webpage to ask their questions at any time, whether or not they were attending live. The replay was accessible from the same link, making this a stress free solution.

* Three times a week, I wrote and published a short post to one of the several blogs I had set up on a variety of topics. I hadn’t yet chosen my niche and was still experimenting with my ideas.

* I reached out to the people I was buying from through email primarily. If they had an affiliate program I joined it and then shared information about them with those who attended my teleseminars, as well as within and in the resource/author’s bio area at the end of each blog post.

These simple success strategies were only the beginning. I’m sharing more with you here…

Learn the “So What” Concept as One of the Most Valuable “Simple Success Strategies...