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Today I’m in conversation with an old friend, King of Vintage Couture Cameron Silver, the founder and owner of Decades, a top vintage couture boutique in West Hollywood, California. Born and raised in Beverly Hills, Cameron has great flair, and seems to know everyone who’s anyone. As he writes in Decades: A Century in Fashion, his gorgeous coffee table book published in 2012 by Bloomsbury, he embarked “on a career as a purveyor of only the finest pre-worn clothing.” In 1997, he opened Decades in a 1926 Art Deco building on Melrose Avenue. “I had no experience managing a business, and no real education in fashion, other than as a consumer,” Cameron wrote in his book. “But I knew that I wanted to introduce a new world of customers to vintage. Before purchasing any single piece, I would always ask myself, ‘Is it modern?’” If you go in his store, or take a look on his e-tailing site DecadesInc.com, you’ll see the answer is always yes. I’m thrilled to have him on the program today.
By Dana Thomas4.7
1313 ratings
Today I’m in conversation with an old friend, King of Vintage Couture Cameron Silver, the founder and owner of Decades, a top vintage couture boutique in West Hollywood, California. Born and raised in Beverly Hills, Cameron has great flair, and seems to know everyone who’s anyone. As he writes in Decades: A Century in Fashion, his gorgeous coffee table book published in 2012 by Bloomsbury, he embarked “on a career as a purveyor of only the finest pre-worn clothing.” In 1997, he opened Decades in a 1926 Art Deco building on Melrose Avenue. “I had no experience managing a business, and no real education in fashion, other than as a consumer,” Cameron wrote in his book. “But I knew that I wanted to introduce a new world of customers to vintage. Before purchasing any single piece, I would always ask myself, ‘Is it modern?’” If you go in his store, or take a look on his e-tailing site DecadesInc.com, you’ll see the answer is always yes. I’m thrilled to have him on the program today.