After a 10 year journey of getting his film made, Film Specific member Mike Fitzer got a distribution deal for his film "Pleased To Meet Me" after playing just 2 festivals and is now premiering his film on iTunes. In this candid interview with him, find out...

• Why he chose iTunes to as the premiere distribution platform?

• What his plan is for driving sales?

• What he's spending on marketing and promotion and what's working best?

• How social media is playing a role in the promotion (his answer will surprise you!)

• What type of deliverables he needed for the process and what the costs are

Full Notes Here