In this episode, I sit down with Farooq, founder of Khan Motors Thailand, a custom 4x4 business with a global footprint. He shares how he first entered the vehicle export industry, the challenges he faced when competition increased, and how he successfully pivoted his business.

Farooq opens up about what it’s like to move to Thailand and start a business here—the unique challenges of language, culture, and building credibility. He explains how he built strong relationships and partnerships with major players in the 4x4 industry, showing us the importance of trust and persistence in long-term success.

We also dive into the strategic advantages of Thailand as a hub for vehicle exports, especially for modified off-road vehicles like the Hilux and Ford Ranger, which are locally produced to high standards. Farooq shares his approach to securing wholesale prices—through trust, consistency, and proven results—and walks us through Khan Motors’ end-to-end service: from purchase and customization to shipping and delivery.

This conversation is full of insights on resilience, adaptability, and building partnerships that last.

Get in touch with Khan motors Thailand or Farooq:

• Whatsapp : +66 61 175 5501
• Khan Motors Facebook
• Instagram