The fabulous Jenny Robson of Routes and Branches, is an expert in advising small businesses to exhibit at trade shows. Jenny and I are working together to create a resource to support businesses wishing to exhibit for the first time.

In this first podcast, Jenny shares some amazing tips for preparing to exhibit. This includes doing your research. There are lots of things I hadn't thought of when researching an exhibition. This is important because exhibition companies will promise the world but it has to work for you!