This podcast was built for the business owner who’s tired of throwing energy into events that look good but don’t do good for her bank account or her bottom line.

In this intro episode, I’m pulling back the curtain on how my background in sales and my time in network marketing revealed the power of well-executed events. I’m also breaking down the hard truth: a beautiful venue and vibes aren’t enough. You need a strategy that centers your offer and prioritizes conversions.

This episode is your official welcome to Events Make Cents, a space for women who use events to grow, sell, and scale.

🔗 Inside this episode:

• Why I started this podcast (and who it's for)
• The real problem with most events right now

• What to expect from future episodes

If you're hosting an event in the next 90–120 days and want support with strategy, ticket sales, or selling your offer in the room, book a discovery call with me. This is what we do at ElluminateHER, and we do it well.

Links & Resources:

→ Book a discovery call: https://go.elluminateher.com/elluminateher-book-a-call

→ Free Crashout Prevention Guide: https://bit.ly/EventsMakeCentsPodcast

→ Shop digital resources for event hosts: https://go.elluminateher.com/elluminateher-resource-hub

📲 Stay connected:

Instagram: @natishaconnects + @eventsmakecentspod

Facebook: Natisha Crockett