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Pricing & Packaging - What the best SaaS companies get right about them? with Adil Aijaz
In the three years spanning 2018–2020, at least thirty-nine SaaS companies filed for IPO. These companies are the top 1% of SaaS companies. In this talk, I will cover the common GTM, pricing, and packaging strategies used by these companies, emphasizing developer-focused SaaS IPOs. If you are an entrepreneur or an executive at an early-stage startup (seed - Series B), this talk will be valuable for you.
About Adil Aijaz, in his own words:
I am a data scientist by education, engineering by training. After building data products at Yahoo!, LinkedIn, and RelateIQ, I founded Split Software, a feature flagging and experimentation company that helps engineering teams iterate faster and safer. I served as Split’s CEO for five years, taking it from zero to hundreds of customers. This transition from engineer to entrepreneur taught me a lot about business and SaaS. I write about building SaaS businesses at Medium. https://adilaijaz.medium.com/
Interested in more SaaS content? Join our Slack: https://saas-community.github.io/
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By Gwen
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In the three years spanning 2018–2020, at least thirty-nine SaaS companies filed for IPO. These companies are the top 1% of SaaS companies. In this talk, I will cover the common GTM, pricing, and packaging strategies used by these companies, emphasizing developer-focused SaaS IPOs. If you are an entrepreneur or an executive at an early-stage startup (seed - Series B), this talk will be valuable for you.
About Adil Aijaz, in his own words:
I am a data scientist by education, engineering by training. After building data products at Yahoo!, LinkedIn, and RelateIQ, I founded Split Software, a feature flagging and experimentation company that helps engineering teams iterate faster and safer. I served as Split’s CEO for five years, taking it from zero to hundreds of customers. This transition from engineer to entrepreneur taught me a lot about business and SaaS. I write about building SaaS businesses at Medium. https://adilaijaz.medium.com/
Interested in more SaaS content? Join our Slack: https://saas-community.github.io/