Josh Neighbors shares his thoughts on the latest news surrounding college football, particularly the news that the Big 12 is potentially seeking the assistance of private equity to bolster their finances in the hopes of catching up with the Big Ten & SEC. He also discusses the news that the Big 12 might be seeking to sell the naming rights to the conference to a company.

He breaks down both the pros & cons of these potential moves & wonders if Brett Yormark is going too far with potential moves like these.

Private Equity + Selling Big 12 Naming Rights! Has Brett Yormark Gone Too Far? - The Big 12 Watch

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