Today I'm talking to my (new) friend Luka Hocevar. He's got one of the more fascinating stories I've ever heard in the fitness industry. He grew up and played pro basketball in his native Slovenia, then he eventually transitioned to a career in fitness. After permanently relocating to the United States, he gradually — and all good things take time — became one of the fitness world's most in-demand coaches for pro athletes and general population folks alike. Now, he runs a fitness empire from the Seattle area and mentors dozens (if not hundreds) of coaches making their way in this industry. He has some of the hottest takes in fitness, and I'm curious what our listener feedback is like after this episode with one of the industry's true straight shooters.