"I love the mind mapping idea," is a comment I frequently hear when I'm explaining process mapping to a new audience. But they're not the same thing, and this is my attempt to explain the difference.

To me, mind maps are subjective conceptualizing, creating space to fill in, and finding out what's important to you about a topic. Process mapping is a much more tactical, much more objective step-by-step diagrams of how things actually work in your business.

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