Creating and launching a successful consumer retail product isn't just about inventing something for buyers. It also means having a great product design. In this episode, Tracy Hazzard talks to Jill Lublin of the Get Known Now podcast about how she got into product design and how it is important in the life cycle of a successful retail product. Jill picks Tracy's brain on what inventors need to know about their products and why an outside view is critical to launching a product. Tune in and learn more from Tracy's insights towards launching a product for consumers.