The Accidental Product Manager

Product Managers Try To Determine If Smaller Is Really Better


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Just imagine if you were a product manager for Target stores. 

You would  be responsible for the success of a brand that has over 1,800 stores  sprinkled throughout suburban areas everywhere. However, you would have  recently bumped into some problems. Sales at your stores have just taken a dip for the first time in a couple of years.  It’s starting to look like you need to take some steps to change things  up and get more people to come to your stores if you want your product  manager resume to keep looking good. 

What are you going to have to do as  a product manager to get things back on track?

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The Accidental Product ManagerBy Jim Anderson

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