As product managers, one of the most important things that we do is to use our product development definition to create products that our customers are going to want.  

There are lot of different ways that we can go about doing this. We can  place them in attractive packages, we can get celebrities to endorse  them, and in the case of food products, we can make them taste good.  This is why it is so strange that some product managers are currently  working very hard to get people to try a new type of wellness shot that generally tastes very bad. 

How is this going to look on anyone’s product manager resume?