On this episode of the NerdBrand podcast, we have Josh Suiter back! Josh serves as Director of Membership at the Chamber of St. Matthews, as well as President-Elect of the KY Chamber of Commerce Professionals.
Quote from Josh: “I've taken a liking lately to Space Jam and have been watching the OG version - the newer one was ok, but not as good as the original.”
Let’s discuss movies that place products in them.
New movie box office:
Budget - $150,000,000 (estimated)
Gross US & Canada - $70,528,072
Opening weekend US & Canada - $31,053,362
Gross worldwide - $162,828,072
So this movie was reviewed as a giant ad from beginning to end. When is it too far? Have you ever been taken out of the moment due to product placement? (I have Transformers 4-5 with a Bud Light Beer truck crash scene).
Some movies with heavy product placement:
Transformers - Air Force, Chevy, and beer
Pixar, Toy Story - Mattel, Barbie, and nostalgic brands like Mr. Potato Head
Marvel Studios - Acura and Burger King
Some Helpful Links:
www.nerbrandagency.com/podcast
https://www.stmatthewschamber.com