In today’s episode, we sit down with the founders of the dad (and all around amazing) brand — Lalo. Co-founders Michael Wieder and Greg Davidson shared the belief that the job of parenting should be more important than the task of shopping for it — and this philosophy obviously struck a chord as they quickly attracted a receptive customer base of new parents looking for guidance, functionality, safety, and aesthetically pleasing baby products. If you’ve ever thought about launching a product-focused business, a baby brand, or are looking to take a new approach to an established industry, this one is full of toddler-sized pearls of wisdom. However if you’re a parent, then this one is definitely for you and we’re quietly confident you’ll become a Lalo convert in the near future. Enjoy!