POWER PLAYS

Professor Lior Zalmanson on why people pay for online content


Listen Later

Lior Zalmanson, a new media artist and an assistant professor at Tel Aviv University, researches the business models that underpin online content. Today on POWER PLAYS he shares brand-new research into how small creators on platforms like Patreon and YouTube have monetized their work. He finds, contrary to popular belief, that a content creator having a personal connection with a consumer has a detrimental impact on whether they make a financial contribution to their work or not. There's a few caveats to that statement, so make sure to listen to this conversation in full to hear his more nuanced take!

A transcript of this conversation can be found online: https://www.powerplays.xyz/podcast/s2-e5

...more
View all episodesView all episodes
Download on the App Store

POWER PLAYSBy ETUNU, Inc.

  • 5
  • 5
  • 5
  • 5
  • 5

5

3 ratings