In our latest "Profiles in Persuasion" interview series, we had the privilege of speaking with Supriya Dev-Purkayastha, the head of native advertising for Microsoft Advertising. Supriya, recognised as one of the UK's top 100 leaders in tech and a 2023 Future is Female Award winner, shared insights from her 18-year career in marketing, revealing the experiences and strategies that shaped her journey.

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