Today  I am talking about having a profitable business. To have a profitable business you need to know your numbers. Time again research shows those businesses who do not have a handle on their numbers are the ones who get into trouble.   I know numbers can be boring but they are important.  I look at mine weekly and monthly in my planner I have the target for the month.  I reached that by knowing what I want to have at the end of the year.  You need to know how many leads you need what they are worth