Full Send CFO

Profitable but Broke: The Working Capital Trap | Ep. 17


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Your business is profitable and you're still borrowing to make payroll — here's the math behind why. In this episode, Roman Villard, CPA breaks down the working capital trap: the reason growing, profitable companies run out of cash. Profit is an accrual verdict on whether a period's revenue beat its costs — it's completely blind to timing

Cash flow lives in the gap between the two, and when you grow, that gap widens fast. You deliver the work and pay your team now; the customer pays you in 60 days. Do that again and again at scale and you're effectively lending your growth to your customers, interest-free, out of your own bank account. The faster you grow, the bigger the loan you're writing — and the P&L looks great the whole way down.

⏱️ Chapters
00:00 – Profitable but Broke: The Working Capital Trap
00:33 – What Profit Actually Measures
01:03 – The Cash Conversion Cycle
02:01 – The $100K Job That Drains Your Bank Account
03:13 – The Scissors: Profit Up, Cash Down
03:37 – Where the Cash Goes: Receivables
04:16 – Where the Cash Goes: Inventory
04:42 – Where the Cash Goes: Payables
05:34 – Why the "We're Profitable" Myth Sticks
06:14 – When the Credit Line Masks the Problem
06:29 – Scoreboard vs. Fuel Gauge
07:09 – Three Things to Hold Onto
08:07 – The Questions to Ask Your Own Books
08:51 – This Week: Pull One Chart

Key Takeaways

  • Profit is timing-blind — it matches earned revenue to incurred cost in a period, regardless of when cash actually moves.
  • Growth multiplies the gap. A flat business self-finances; a growing one has to fund an ever-larger working capital position that profit alone rarely covers.
  • Your funding need = cash conversion cycle (days between paying and getting paid) × growth rate. Almost nobody puts that number on a dashboard.
  • Fix it on the receivables side, not payables — stretching vendors is borrowed time, not solved cash.

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Full Send | Accounting & Data

LinkedIn: Roman Villard, CPA
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Full Send CFOBy Roman Villard, CPA