Today, just about any business can launch a bank account or debit card. But to build a profitable, sustainable embedded finance business, you must create something that drives and retains active users, long-term.

In Step 6, the final episode of The Embedded Finance Blueprint limited-series podcast, hear from one of the most knowledgeable and recognized BaaS experts, Fintech Takes Creator Alex Johnson. Alex and Ahon share the discipline of getting the embedded finance "job" done.