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Project 2010: US Soccer's Moonshot | LGS Pod Ep. 25.30
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On the heels of the 1998 Men's World Cup, US Soccer launches a bold initiative called Project 2010: an attempt to give the U.S. a realistic shot at winning the 2010 Men's World Cup. An ambitious vision for American soccer that never fully materialized.
Tonight, the LGS Pod begins a new series called, "Project 2010." Over the course of this series, John and Dylan will dive deep into history and legacy of Project 2010.
Our conversation will attempt to illuminate the connections between past decisions and current challenges. For example, how did Allen Rothenberg's simultaneous leadership of US Soccer, the World Cup organizing committee, and MLS create conflicts of interest that still echo today? And most critically—what can we learn from Project 2010's successes and failures as we approach the 2026 World Cup?
. . . and, as always, we'll kick off the show with the latest cup, lower league, pro-rel, San Diego, and soccer history news.
WE WANT TO HEAR FROM YOU
Use the SEND US A TEXT link at the top of the description to send us any questions, comments, or feedback you have about the show.
LINKS FROM THE EPISODE
PROJECT 2010
https://computingbiology.github.io/docs/Project2010.pdf
HELP US GROW!
1. Tell a friend
2. Rate & Review
3. Subscribe
4. Leave a comment
SOCCER SHORTS:
Follow on socials:
BlueSky: @SoccerShorts.BigPineDigital.com
Check out the Soccer Shorts YouTube channel
YouTube: @BPDSoccerShorts
HOST & SHOW INFORMATION:
Host: John Cross ([email protected]). John is the founder of Big Pine Digital (a digital media company that specializes in preserving family history) and Soccer Shorts (a YouTube Channel that specializes in short form documentaries about local, grassroots, soccer culture.
Co-Host: Dylan Wilson
PARTNERS:
SanDiego.futbol
Website: https://www.sandiego.futbol/
BlueSky: @SanDiego.Futbol
YouTube: @SanDiego.Futbol
HELP US GROW!
1. Tell a friend
2. Rate & Review
3. Subscribe
4. Leave a comment
JOIN US LIVE!
We usually record our shows live on Tuesdays at 6PM Pacific time. Come join us in the chat.
YouTube: @LocalGrassrootsStories
SOCCER SHORTS:
Follow on socials:
BlueSky: @SoccerShorts.BigPineDigital.com
Check out the Soccer Shorts YouTube channel
YouTube: @BPDSoccerShorts
PARTNERS:
SanDiego.futbol
Website: https://www.sandiego.futbol/
BlueSky: @SanDiego.Futbol
YouTube: @SanDiego.Futbol
View all episodes
By John CrossSend us a text
On the heels of the 1998 Men's World Cup, US Soccer launches a bold initiative called Project 2010: an attempt to give the U.S. a realistic shot at winning the 2010 Men's World Cup. An ambitious vision for American soccer that never fully materialized.
Tonight, the LGS Pod begins a new series called, "Project 2010." Over the course of this series, John and Dylan will dive deep into history and legacy of Project 2010.
Our conversation will attempt to illuminate the connections between past decisions and current challenges. For example, how did Allen Rothenberg's simultaneous leadership of US Soccer, the World Cup organizing committee, and MLS create conflicts of interest that still echo today? And most critically—what can we learn from Project 2010's successes and failures as we approach the 2026 World Cup?
. . . and, as always, we'll kick off the show with the latest cup, lower league, pro-rel, San Diego, and soccer history news.
WE WANT TO HEAR FROM YOU
Use the SEND US A TEXT link at the top of the description to send us any questions, comments, or feedback you have about the show.
LINKS FROM THE EPISODE
PROJECT 2010
https://computingbiology.github.io/docs/Project2010.pdf
HELP US GROW!
1. Tell a friend
2. Rate & Review
3. Subscribe
4. Leave a comment
SOCCER SHORTS:
Follow on socials:
BlueSky: @SoccerShorts.BigPineDigital.com
Check out the Soccer Shorts YouTube channel
YouTube: @BPDSoccerShorts
HOST & SHOW INFORMATION:
Host: John Cross ([email protected]). John is the founder of Big Pine Digital (a digital media company that specializes in preserving family history) and Soccer Shorts (a YouTube Channel that specializes in short form documentaries about local, grassroots, soccer culture.
Co-Host: Dylan Wilson
PARTNERS:
SanDiego.futbol
Website: https://www.sandiego.futbol/
BlueSky: @SanDiego.Futbol
YouTube: @SanDiego.Futbol
HELP US GROW!
1. Tell a friend
2. Rate & Review
3. Subscribe
4. Leave a comment
JOIN US LIVE!
We usually record our shows live on Tuesdays at 6PM Pacific time. Come join us in the chat.
YouTube: @LocalGrassrootsStories
SOCCER SHORTS:
Follow on socials:
BlueSky: @SoccerShorts.BigPineDigital.com
Check out the Soccer Shorts YouTube channel
YouTube: @BPDSoccerShorts
PARTNERS:
SanDiego.futbol
Website: https://www.sandiego.futbol/
BlueSky: @SanDiego.Futbol
YouTube: @SanDiego.Futbol