Rich Carollo, Vice President of Marketing at Lion’s Circle, has been involved in the business since 1995. A 2012 ASI Hot List honoree , Rich discusses the trajectory of Lion’s Circle success as it relates to the promotional products industry including insights such as listening to your customer to develop new product lines, the power of customization in a commodity driven industry, pushing the creative bounds to achieve extraordinary results and strong team and employee management. Join Mark Graham and PK’s creative genius Tee Hamilton on an insightful journey into what it takes to operate and manage a successful USA made manufacturing operation today.