Should you be a specialist or a generalist?   One of the most important questions in business is "What type of services should I offer?" It can drive hours of debate and overthink. But when it comes down to it, there's one question that will help you figure out what to focus on: "what do people want?"  In this video, I will talk to you about the pros and cons of niche vs generalist service offerings in your chat marketing agency. We will discuss why each can be good and what ultimately might be the best solution for you.  This is video number two in my Chat Agency Blueprint series. Be sure to check out video one at https://youtu.be/fdd_da_q2Ng where I talk more about the what and why of starting a chat marketing agency.   Subscribe because new videos for this series come out every Thursday!   So which are you going to choose? Are you going to be niche or generalist with your services?