https://www.youtube.com/watch?v=8v6Jf9EVvMM

Staying on track with your goals.

Amazon-Proof Your Business https://brianjpombo.com/amazonbook/

Transcription

Protecting yourself from distractions.

Hi I'm Brian Pombo, welcome back to Brian J. Pombo Live.

It's funny I like I like using props, they're an easy way to be able to start communicating an issue. But I'm not gonna wear these the entire time. It's just a prop.

The idea is protection. How do you protect yourself, these are some basically, I think these are technically painting glasses that you put on to keep stuff out of your eyes. I've used it for landscaping, and for shooting my gun, and so on, so forth. So there, there you have it.

It's interesting thing about eye protection, though, it's you don't need it until until what happens. It's like everything that takes eye protection, you like do I really need to wear these, especially if you're not used to wearing glasses, if you're not a person that wears glasses on a regular basis and it always seems like an extra thing until it's actually needed.

And distractions are one of those things that we don't ever really call it a distraction when it's happening. Otherwise, it wouldn't. If it was obvious, it was a distraction. We want to go for it but we get pulled into it. And then long after we're mired down in it, we realize, Oh, it's a distraction, I'm in a distraction.

So what makes a distraction, what defines a distraction?

I'm going to give you ways to be able to catch it ahead of time. One way is to get your whole team on board. I know this is a common theme that I've been bringing up a lot over and over again, it's because nearly every client I have has this issue. And that's an issue that I have myself.

If you have a team, if you have anyone that you would consider a team member.

I don't care if you're a solopreneur you've got your own business and you have a wife, or you have an assistant or anybody that you communicate with, bring them in to help keep you on track. Because it's very common to get off track.

It's so easy and this doesn't matter what personality you are, it's very easy to get off track. Certain personalities or certain people with certain combinations, sometimes we'll get too focused in one thing.

And then that way, they will go too deep on something when they need to go a little bit wider. But that's a distraction unto itself.

The more common distraction that you'll see, though, is things that have nothing to do with the end goal. So if you have teammates of any type, you need to define help, or to show them what your end goal is, where you're looking to go with something, what your main focus is, what time you're looking to get there. And give them the power to point it out.

Without you flying off the handle to point out when you're doing something that doesn't appear to be towards that goal. You have to have this in place with you have it in place and you start practicing it and you start catching yourself and having them catch you and don't be offended by it.

Even though they may not understand maybe it is towards your goal. But most of the time, it's stuff that has nothing to do with our goals.

So yesterday's episode we were talking about apps about building an app and how it's very, very common for companies to go off and build an app because they think they need an app, because it's a nice shiny object to get caught up in.