ProTips is a series of conversations hosted by Manny Mo, where he delves into the minds of movers and shakers in the Entertainment industry. This week we got a chance to talk to New York Times Best Selling author and Ringer.com contributor @SheaSerrano about his journey to becoming a best selling author and social media influencer, plus what it's like to work with Bill Simmons, and his opinions on the recent Emmy Winners.