Complete the Six Vector Diagnostic:

https://sixvectorassessment.com/

Join Protocol One:

https://skool.com/protocol-one

Learn more about Jason:

https://www.midwestcustomengineering.com/

Connect with Jason:

https://www.instagram.com/jasonshipleyofficial/

James sits down with Jason Shipley — engineer, entrepreneur, and relentless self-reinventor — for a conversation on manufacturing, AI, mindset, and why the life you want comes from a better version of you, not a better strategy.

Jason shares how running an engineering company taught him that the same principles that build world-class machinery also build world-class lives. He breaks down his 8F philosophy — Faith, Family, Finances, Fitness, Freedom, Friends, Fun, and Fulfillment — and why integration, not balance, is the real key.

James and Jason discuss:

• Engineering, AI, and the future of manufacturing

• Why technology should enhance thinking, not replace it

• Better questions beat better tools

• The three shifts transforming everything: AI, robotics, and energy

• Being a "prodigious noticer" — paying attention to life

• Purpose beyond the paycheck — why fulfillment outlasts success

• Why suffering is optional and belief creates reality

• Living for your future self

• The 8F philosophy — integration over balance

• Why 99.5% of success is mindset and only 0.5% is skill

• You can have anything you want — just not everything

Chapters

00:00 Welcome and introduction

00:10 Jason's backstory and Midwest Custom Engineering

01:08 The nanomagnetic water technology

02:44 AI and the future of manufacturing

04:29 Why AI is slower to transform heavy industry

07:15 Elon, Tesla, and building infrastructure first

10:08 What are we optimizing for?

11:53 AI as a thought enhancer, not a replacement

13:50 The next generation and AI resistance

16:23 Tony Robbins on thinking

17:01 LearnSpark and AI-powered education

18:00 Teaching kids curiosity over content

21:30 AI and truth

23:25 Training the mind to train the AI

25:01 What will still matter in 10 years

26:03 Optimus, automation, and what's left for humans

32:38 The three shifts: AI, robotics, and what's next

34:36 Technology, freedom, and driving

37:23 Training our minds for abundance

38:38 Finding purpose when the grind disappears

41:45 Being a "prodigious noticer"

43:44 Noticing what you're missing

48:07 Living for your future self

50:50 Where your focus goes, energy flows

53:54 Suffering is optional

56:49 Healing through belief

59:48 99.5% mindset

1:00:44 The 8F philosophy

1:03:18 Figure out the one thing

1:04:04 The Protocol One takeaway

Don't Settle.

Complete the Six Vector Diagnostic:
https://sixvectorassessment.com/

Join Protocol One:
https://skool.com/protocol-one

Learn more about Damilare:
https://joyinsideout.com/

Connect with Damilare:
https://www.instagram.com/damilare_adeyeri/

James Neilson-Watt sits down with Damilare Adeyeri for a conversation on energy, physiology, peak performance, and why strategy alone will never get you where you want to go.

Damilare shares how his years as a results coach and lead energy activator at Tony Robbins events taught him that state — not strategy — is the real driver of success. He breaks down the state-story-strategy framework, the neuroscience of energy (D.O.S.E.), and why most people stay stuck not because they lack a plan, but because they lack the energy to execute one.

James and Damilare explore why suffering is often a choice, why the worst person to ask for advice is yourself, and why physiology — not introspection — is the fastest path to clarity and change.

James and Damilare discuss:

• Damilare's background with Tony Robbins
• Being the lead energy activator on stage
• State, story, and strategy
• Why energy beats strategy every time
• The neuroscience of energy — D.O.S.E.
• Physiology first and shifting your state
• Pain is inevitable, suffering is optional
• The if-and-when conundrum
• Impossible goals and building momentum
• Action brings clarity
• The six human needs
• Being your own worst advisor
• Identity and the five shifts
• Shift Happens — the book
• Find Your JAM and group coaching

Chapters

00:00 Welcome and introduction
01:08 Damilare's backstory and Tony Robbins
05:13 State, story, and strategy explained
09:03 Why knowing what to do isn't enough
12:09 The neuroscience of energy — D.O.S.E.
17:41 Pain is inevitable, suffering is optional
23:04 Impossible goals and building momentum
26:25 The if-and-when conundrum
29:43 Why we seek effortless success
34:36 Edison, mindset, and learning through action
36:37 The worst person to ask for advice is yourself
42:46 Get out of your head into your body
44:41 Identity, the five shifts, and compelling future
52:27 Physiology creates clarity to solve problems
54:18 Shift Happens — the book
56:17 Speaking, IRONMAN, and Find Your JAM
58:27 The Protocol One takeaway

Don't Settle.

Complete the Six Vector Diagnostic: https://sixvectorassessment.com/

Join Protocol One:
https://skool.com/protocol-one

Learn more about Charles:
https://charlesbyrd.com/

Connect with Charles:
https://www.instagram.com/charles_byrd_/

James Neilson-Watt sits down with Charles Byrd for a conversation on relationship-driven growth, joint ventures, entrepreneurship, parenting, courage, AI, future skills, and building a life around what matters.

Charles shares how his mother's illness became a wake-up call about the temporary nature of life and pushed him to leave corporate Silicon Valley, burn the boats, and build a business around impact, freedom, and relationships. He explains how a low-ticket productivity course evolved into PureJV, the Deal Flow System, and FLOW, his mastermind for entrepreneurs who want to grow through warm traffic, referrals, speaking, and trust-based partnerships.

James and Charles explore why AI can compress execution but cannot replace clear thinking, strong offers, or real connection, and why the next era belongs to people who define outcomes, build relationships, and use tools in service of mission.

James and Charles discuss:

• Charles's Silicon Valley background
• Leaving corporate after a wake-up call
• The Deal Flow System and FLOW mastermind
• Warm traffic, referrals, and joint ventures
• Burning the boats and figuring it out
• Courage, skydiving, and hard things
• Parenting, resilience, and self-leadership
• The six vectors and finding the real gap
• Fundamentals, health, psychology, and control
• AI, automation, and business leverage
• Why bad offers are not fixed by AI
• RAG databases and relationship intelligence
• Future skills for kids and entrepreneurs
• Why social skills become more valuable
• Communities, events, and connection
• Building for where technology is going
  

Chapters

00:00 Welcome and reconnecting
00:40 Charles's story and current work
01:30 From events to warm traffic
02:30 PureJV, Deal Flow, and FLOW
03:40 Skydiving, bungee jumping, and fear
06:50 Charles's mother's diagnosis
08:40 I can, I will, end of story
10:20 Teaching kids to do hard things
13:30 Fundamentals and control
15:00 AI tools and fast execution
17:00 The six vectors and the real gap
18:40 AI-centric operations
20:20 Why pointless AI is still pointless
23:40 AI, offers, and client work
25:50 Training AI on proven frameworks
27:50 RAG databases and context
31:50 Building custom internal systems
33:50 Kids, math, and learning to think
36:50 Entrepreneurs waking up to AI
42:00 Claude Cowork and OpenClaw
45:00 Automated meeting workflows
48:20 From APIs to computer control
51:20 Outcome thinking and automation
54:30 Kids, social skills, and rapport
57:40 Relationships are everything
59:30 Events, trust, and connection
1:01:00 Technology serving human experience
1:05:10 Robots and the future home
1:09:30 Tesla, autopilot, and time leverage
1:11:30 Build for where tech is going
1:14:40 GPT wrappers and fading moats
1:18:30 Learn more about Charles

Don't Settle.

Complete the Six Vector Diagnostic: https://sixvectorassessment.com/

Join Protocol One:
https://skool.com/protocol-one

Learn more about Adam:
https://adamjablin.com/

Connect with Adam:
https://instagram.com/adamjablin/

Listen to Adam's podcast: https://podcasts.apple.com/us/podcast/the-hero-project-podcast/id1800764307

James Neilson-Watt sits down with Adam Jablin for a conversation on recovery, surrender, faith, entrepreneurship, purpose, parenting, AI, and trusting life's timing.

Adam shares how getting clean and sober forced him to let go of his old identity, and how the last five years challenged him to surrender deeper. He opens up about comparison, social media, losing trust, reconnecting with God, and learning not to rush the process but to trust it.

James and Adam explore how meaning shapes experience, why the outside world distracts us from inner work, and how purpose is found not only through pain, but through joy.

James and Adam discuss:

• Recovery and surrender
• Comparison, chase energy, and entrepreneurship
• Faith, trust, and divine timing
• Meaning, identity, and inner language
• Parenting, responsibility, and self-awareness
• The hero's journey and answering the call
• Purpose, mission, and service
• Joy in the solution
• Ideas, courage, and timing
• Distraction, social media, and lower needs
• Health, family, and future self
• AI, education, and capable kids
• Connection and presence
  

Chapters

00:00 Welcome to Protocol One
00:40 Adam reconnects
01:00 Surrender and sobriety
02:40 Noise, comparison, and chasing
04:10 Lessons repeated until learned
05:20 Knowing, doing, and staying open
06:30 Being wrong and changing your mind
07:20 Meaning, language, and stories
09:20 Creating space from old filters
10:30 Parenting, identity, and growth
13:50 Responsibility and accountability
14:40 Adam's upbringing
16:20 Outside validation
17:50 Alcohol, drugs, and what they fixed
18:40 Getting clean and inside work
19:20 Entrepreneurship and helping people
20:10 Tony Robbins and pressure
21:00 Surrendering Superman
21:50 Trust, God, and the process
24:20 Divine timing
26:40 Comparing paths and seasons
28:40 Mission vs. job energy
30:00 The cost of rushing goals
31:50 Goals and becoming
33:50 LearnSpark, impact, and kids
36:40 The hero's journey
38:00 Finding mission when stuck
39:40 Pain, joy, and the solution
41:10 Creativity and ideas
43:00 Ideas are in the field
44:40 Courage, timing, and ownership
47:10 Grab the idea and run
49:30 Struggle, stories, and experience
51:20 News cycles and distraction
52:40 Quieting noise to find purpose
54:00 Heart, state, and presence
55:20 Needs, movements, and contribution
56:40 Sports and identity
58:40 Future self and rocking chair test
1:01:20 Staying healthy and on mission
1:02:00 Longevity and what matters
1:05:00 AI education and future skills
1:07:00 Social skills and kids
1:09:00 Final reflections

Don't Settle

Complete the Six Vector Diagnostic: https://sixvectorassessment.com/

Join Protocol One:
https://skool.com/protocol-one

Learn more about Matt:

https://mattscoletti.com/

Connect with Matt:

https://instagram.com/mattscoletti/

Listen to Matt's podcast: https://podcasts.apple.com/us/podcast/challenges-build-champions-with-matt-scoletti/id1486256327

In this episode, James Neilson-Watt sits down with Matt Scoletti for a conversation on sobriety, identity, discipline, endurance, speaking, AI, connection, and rebuilding yourself one choice at a time.

Matt shares how alcohol took hold of his life, the moment that forced him to face who he was becoming, and how one 15-minute commitment became 10 years of sobriety. He opens up about blame, accountability, health, running over 100 marathons, and celebrating the choices that shape identity.

Together, James and Matt explore how small wins reinforce identity and why human connection matters more in an AI-driven world.

James and Matt discuss:

• Sobriety, accountability, and change
• Identity through daily choices
• The 15-minute rule
• Staying the same vs. changing
• Celebrating small wins
• Resistance from old environments
• Health, wealth, time, and living fully
• Balancing contentment with drive
• Speaking, race MCing, YouTube, and value
• AI, curiosity, and education
• Parenting, social skills, and rapport

Chapters

00:00 Welcome to Protocol One
00:40 Matt's background: Pittsburgh, basketball, college, alcohol
02:00 The moment Matt had to change
02:40 Addiction, health, and ultra running
03:00 Addictive personalities
05:00 Blame, accountability, and truth
06:00 The future if nothing changes
07:20 Tony Robbins, energy, action, and change
08:40 The 15-minute rule
09:20 Identity, votes, and health
10:00 Why strategy fails without identity
13:20 Breaking change into small actions
15:20 Health, energy, and longevity
17:20 Taking pressure off achievement
18:00 Celebrating small wins
20:40 Love, fear, and reinforcement
22:00 15 minutes to nearly 10 years sober
23:00 Becoming your best is not selfish
24:00 Responsibility, values, and who relies on you
26:00 Encouragement and gratitude
30:00 Resistance when you change
31:20 Staying true to who you are becoming
33:00 Choosing identity before life chooses for you
34:20 Speaking goals and intentional living
36:00 Contentment and drive
40:00 Health, wealth, and time
43:20 Matt's fake gravestone reminder
45:20 Enjoying today while building tomorrow
48:20 Build it, love it, and value the journey
52:00 Two lives and the death calendar
55:20 Memories, AI, and documenting life
59:20 Speaking, race MCing, and YouTube
1:01:40 AI, creativity, and what to make
1:05:20 AI tutors, education, and interaction
1:07:20 Why real-world experiences matter
1:11:20 Curiosity and learning from everyone
1:12:40 Raising socially confident kids
1:15:20 Building rapport quickly
1:18:00 Matt's resources and Challenges Build Champions
1:19:00 Final reflections and Six Vector

Don't Settle.

Complete the Six Vector Diagnostic.
Visit: https://sixvectorassessment.com/

Join the Protocol One community.
Visit: https://www.skool.com/protocol-one

Learn more about John and Annie Meng at LoveJAAM.
Visit: https://lovejaam.com/events

In this episode, James Neilson-Watt sits down with John Meng for a deep conversation on relationships, responsibility, fatherhood, endurance, masculine leadership, and what it takes to build a love that lasts.

John shares how his background in engineering, motocross, tennis, and Ironman racing shaped his understanding of discipline, pressure, and emotional control. He opens up about the performance standards he grew up with, the relationship struggles that forced him to grow, and the path that led him into helping couples create stronger, more connected partnerships.

Together, James and John explore the difference between fault and responsibility, why relationships often break down when partners expect each other to meet unmet needs, and how commitment, compassion, and chemistry shape the seasons of a relationship.

In this episode, James and John discuss:

• Fatherhood, sons, daughters, and masculine development
• The pressure of high standards and performance-based identity
• Motocross, tennis, Ironman, and endurance as self-discovery
• The difference between fault and responsibility
• Why relationships break down when needs become expectations
• The four seasons of a relationship
• Commitment, compassion, chemistry, and lasting love
• The men’s tunnel, rites of passage, and masculine growth
• Mission, submission, admiration, and leadership in relationships

Chapters

00:00 Welcome to Protocol One with John Meng
00:40 John’s background: engineering, motocross, tennis, and family
01:40 Raising sons and daughters
04:40 Guiding boys’ energy and masculine development
05:50 Fatherhood, high standards, and performance pressure
08:40 From sports to relationships and Ironman
11:20 Marriage, divorce, and learning to lead in relationship
13:00 Tony Robbins, David Goggins, and the Ironman path
16:00 Fully committing to the Ironman journey
17:00 Heart-rate training, calm, and emotional stability
18:00 Responsibility vs. fault
22:40 Loving the spouse you have
23:00 Relationship needs and breakdown patterns
26:00 The four seasons of a relationship
27:20 Spring, commitment, and the power struggle
28:40 Summer, self-discovery, and compassion
30:00 Fall, partnership, and reigniting chemistry
31:20 Winter and the fully developed relationship
33:40 The men’s tunnel and rites of passage
39:20 Who am I really?
48:40 Compassion as the core relationship lesson
54:40 Mortality, health scares, and living fully
58:20 Making your relationship the top priority
1:05:00 Who do I need to be for my partner?
1:06:00 Mission, submission, and masculine leadership
1:10:40 John’s resources and LoveJAAM
1:12:20 Final reflections and the Six Vector Assessment

Don’t Settle.

Complete the Six Vector Diagnostic.
Visit: https://sixvectorassessment.com/

Join the Protocol One community.
Visit: https://www.skool.com/protocol-one

Learn more about what Philippe is building with Oneka Elements.
Visit: https://www.onekaelements.com

In this episode, James Neilson-Watt sits down with Philippe for a wide-ranging conversation on discipline, business, resilience, AI, and the personal growth required to build something that lasts.

Philippe shares how growing up on a family farm, playing professional hockey, and transitioning into entrepreneurship shaped his view of work, pressure, and persistence. He opens up about the identity shift of leaving hockey behind, building Oneka Elements into a natural personal care brand, and facing a major production crisis that nearly broke the business.

Together, James and Philippe explore how problems can become gifts when they force clarity, stronger systems, better leadership, and real profitability. They also dig into the role of AI in modern business, why operators need to rethink outdated software and manual processes, and how entrepreneurs can use technology as leverage instead of noise.

The episode lands on a simple but powerful personal protocol: use a daily hard practice, like an ice bath, to train state, discipline, and the ability to choose discomfort before life chooses it for you.

In this episode, James and Philippe discuss:

• Turning pressure into leverage
• The discipline learned from professional hockey
• Leaving an old identity and building a new one
• Why business problems can become gifts
• Profitability, systems, and stronger leadership
• Building teams that create real leverage
• Using AI to replace manual work and outdated systems
• Why people skills matter more as technology gets stronger
• The ice bath as a daily protocol for state and discipline

Chapters

00:00 Welcome to Protocol One with Philippe
00:40 Growing up on a family farm
01:20 Hockey, discipline, and early lessons
02:20 From professional hockey to sustainable business
05:00 State management, passion, and success
13:00 Leaving the hockey identity behind
17:00 Hockey, connection, and leadership
20:00 Handling failure and setbacks
24:20 The production crisis that changed the business
26:00 Profitability as the only way forward
29:00 Choosing a story of victory
36:20 Building a stronger team
38:40 Why clarity changes everything
40:20 Raising capital, discomfort, and growth
47:00 Strong people, better systems, and real leverage
52:00 AI as a thinking partner
54:40 Rethinking outdated software and manual work
1:00:00 Using AI to remove waste
1:04:20 Technology, kids, and people skills
1:13:20 Oneka Elements and the ice bath protocol
1:16:00 Closing thoughts

Don’t Settle.

Complete the Six Vector Diagnostic.
Visit: https://sixvectorassessment.com/

Join the Protocol One community.
Visit: https://www.skool.com/protocol-one

Learn more about what Dr. Austin Lake is building with Wholly Health.
Visit: https://wholly.health

In this episode, James Neilson-Watt sits down with Dr. Austin Lake for a deep conversation on faith, entrepreneurship, health, family, and what it really means to build a life with purpose.

Austin shares how his journey from physical therapy and functional medicine into online health education grew into a mission-driven business reaching millions. Together, they explore the tension between growth and family, the role of faith in decision-making, the danger of chasing money without meaning, and why success only matters when it serves something bigger than yourself.

The episode also lands on a simple but powerful Protocol One: create a consistent bedtime. Austin explains why sleep is often the first domino for better health, clearer thinking, stronger leadership, and deeper alignment with your mission.

In this episode, James and Austin discuss:

• Faith, family, and entrepreneurship
• Building success without losing what matters most
• Why mission matters more than money
• Health as the foundation for clearer thinking
• Marriage, parenting, and leadership inside the home
• Travel, homeschooling, and creating meaningful memories
• The simple protocol of setting a consistent bedtime

Chapters

00:00 Welcome to Protocol One with Dr. Austin Lake
00:54 From physical therapy to functional medicine
04:22 Why mission matters more than money
06:00 Faith, entrepreneurship, and serving others
11:40 Faith, provision, and breaking scarcity
17:00 Building a life with meaning
21:00 The rocking chair test and choosing adventure
23:45 Travel, family freedom, and creating new dreams
26:00 Homeschooling, flexibility, and online work
28:40 Fatherhood, leadership, and family roles
30:40 Women’s health, stress, and household balance
41:40 Resourcefulness, risk, and family alignment
46:20 Family as the first mission field
53:40 The Protocol One framework and six vectors
55:20 The first domino: a consistent bedtime
57:25 Challenging limiting beliefs
1:00:50 Simple protocols that create big change
1:04:40 Austin’s next mission and Wholly Health
1:10:07 Final reflections: build what matters

Don’t Settle.

Complete the Six Vector Diagnostic
https://sixvectorassessment.com/

Join the Protocol One community
https://www.skool.com/protocol-one

In this launch episode, James Neilson-Watt introduces the core philosophy behind Protocol One: the gap between external success and internal fulfillment.

James breaks down "the drift," explains why most people overcomplicate personal growth, and introduces the six vectors that shape a high performance life: Physiology, Psychology, Resources, Environment, Mission, and Connection.

This episode sets the foundation for the Protocol One ecosystem. It shows how each listener can identify their current bottleneck, choose one clear protocol, and begin building a life with more direction, health, focus, fulfillment, and connection.

At the center of the episode is a simple idea: you do not need to change everything at once. You need to find your Protocol One, install it into your life, and let that one focused change move you out of drift and into integrated excellence.

In this episode, James discusses:

• The gap between success and fulfillment
• What James calls "the drift"
• Why hustle culture and soft spirituality are both incomplete
• The six vectors of Protocol One
• How to identify your current bottleneck
• Why one simple protocol can create meaningful change
• The purpose of the Protocol One podcast and community
• Why "Don't Settle" is more than a tagline
  

Chapters

00:00 The gap between achievement and fulfillment
00:47 Welcome to Protocol One
01:20 What James calls "the drift"
02:35 Why Protocol One exists
02:47 Extracting your Protocol One from experts
03:06 Why personal growth gets overwhelming
03:13 The two traps of personal growth
03:44 What Protocol One is really about
05:36 Finding the one thing to execute
05:52 Integrated excellence and life architecture
06:18 Protocol One as an operating system
06:37 Extracting protocols from real conversations
07:45 The Protocol One framework
07:55 The six vectors and two-phase structure
09:57 The six vectors explained
12:22 Finding your current bottleneck
12:24 The Six Vector Diagnostic Assessment
13:01 How one simple protocol creates change
14:10 Why overcomplication blocks action
15:52 Your lowest scoring vector is the starting point
16:48 Your lowest scoring question becomes your Protocol One
18:15 How guests are chosen
18:52 Extracting one protocol from each guest
19:10 Building a library of Protocol Ones
19:53 What to expect from future episodes
20:14 The Protocol One ecosystem
20:23 The mastermind community and accountability
21:51 Why the brand is built on "Don't Settle"
23:39 Complete the Six Vector Diagnostic
24:20 Join the community and start the journey

Don't Settle.