Failure Decoded

Prototyping, Hiring, Finding Mentors and Working with Your Spouse with Masooma Aftab


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Masooma, the founder of Kids Bolo, talks about prototyping, finding mentors, networking tips, enduring sleepless nights and what it’s like to work with her husband.

She walks us through the initial steps she took to start Kids Bolo, the process of setting up a launch campaign and some of the businesses she tried to start that failed. 


Show Notes: 

1:30 - Masooma tells us how she started Kids Bolo 

3:20 - She talks about the tech side of Kids Bolo and the sleepless nights it took to get it launched 

6:15 - Prototyping process, market research and talking to competitors 

9:00 - 3 initial steps to launch Kids Bolo 

10:45 - How did you find your mentors? 

12:50 - Masooma talks about businesses she tried to start that didn’t work before Kids Bolo

18:28 - Networking tips

20:25 - Masooma talks about executing on their launch campaign event 

25:36 - Hiring key people 

30:15 - The importance of meeting deadlines 

33:40 - What’s it like working with your husband?

34:52 - Is it hard to disconnect and ‘leave work at work’?     

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Links:

Kids Bolo
Kids Bolo Instagram

Failure Decoded
Failure Decoded Instagram

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Shamsiya

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Rachel

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Failure DecodedBy Rachel Vollmer & Shamsiya Khabeer