Some things never change. The fundamentals of advertising are a perfect example. We live in an amazing time to advertise, but many business owners are confused about how to do it right. Most business owners have blown their marketing budgets on ads that failed. Sound familiar? Then this episode is for you.

This week, Marquel discusses a must-read book for advertising success, how to write an attention-grabbing headline and the secret to captivating your audience and stopping them dead in their tracks.

Highlights from this episode include:

• Want the secret sauce for writing cash-grabbing headlines every time? Fast forward to (1:11)
• Why there’s never been a better  time for you to advertise (1:50)
• How one crucial fact about your audience can cause your ads l to fail spectacularly (2:45)
• Why spiders love businesses that don’t advertise (3:14)
• This must-read book on advertising can save your business from bankruptcy (3:51)

If you want to know how to get 50-100 leads for your coaching business every single day, head over to getdailyclients.com to grab our free Paid Ad Playbook, as well as some other great bonuses.