Getting access to responsible financial services has been a long journey for our Latinx communities in the United States. However, it is these very tools like access to credit-building that are key to creating generational wealth. Ask Mexican immigrant Sam Ulloa, who witnessed this first hand.

Today, finding solutions for underserved communities is a personal mission of his. As CEO & Co-Founder of Listo!, Ulloa runs a fintech platform that is democratizing access to fairly priced, life-changing financial services for millions of hardworking and often "credit invisible" families in the US.

He is a two-time founder in the fintech space, Stanford’s School of Business graduate and started his journey in the US working with his parents in agriculture and observing the gaps in the tools first generation and immigrant Latinos needed to build a financial record.

Listo! has already helped thousands of hardworking families save more than $190M in loan interest and fees and over $6M in auto insurance-related fees.

Today we speak with Sam more about his journey and mission to provide access to credit, among other financial services with Listo!

[Update Editorial Note: This podcast was recorded when the inflation rate was lower — as of February 2022 that rate is 7.9%]

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Learn more about Listo!: listofin.com

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Main podcast theme song from Premium Beat. Our music is from Epidemic Sound.